Solved -PJ524- A.S.A. Guardian from a Fissore's project.

[75america]

Not Zagato.
To help you all, it's not one of the obscure ones.

The least obscure one that is not mentioned yet is Bertone...

[Paul Jaray]

Not Bertone.
I know there are many names left but we have approx 22 cars from this one here on AP.

[targhediferro]

Vignale?

[Wendax]

Michelotti?

[Djetset]

iC?

[Paul Jaray]

Not Vignale, Michelotti or ...iC?

[Paul Jaray]

Looking at the vehicle, it would be one of my first guess...(but I know the answer  )

[Wendax]

IDEA?

[Paul Jaray]

Not IDEA.

[targhediferro]

Fissore?

[Paul Jaray]

Fissore is the name.
Now, what's the story behind?
Locked for you.

[targhediferro]

Please unlock. I have no idea about the story of this car. The only Fissore off-road I remember is the Raylton Magnum, then Laforza, a SUV from '90s. But I'm sure it has no connection with this car.

[Paul Jaray]

Think easy.
Match the single parts.

[75america]

Is it related to the fact that Fissore was at the time of the ASA Guradian struggling to survive?

[Paul Jaray]

Not that.
You just have to read again the few clues and ask yourself a specific question.
The answer to that question is the easiest one.

[Wendax]

Was it a Fissore design for a bulletproof Monteverdi?

[Paul Jaray]

Not that...

[75america]

Euh...there are actually not that many clues available...

Had one or more people left Fissore (together with the Guardian concept) and joined/founded ASA.

[Paul Jaray]

Euh...there are actually not that many clues available...

Had one or more people left Fissore (together with the Guardian concept) and joined/founded ASA.

I know it seems like that...but is quite hard to find a way to give a clue without revealing the solution.
You are close:
The pieces to connect were:
1- The design was not by ASA.
2- They never revealed who did it.
The question was:
Why?
(and how did this info get out?)

Locked for your next reply.

[75america]

It's very kind of you that you summarize ALL  clues together, but it doesn't help me any further.
I can think of several possible answers on the Why? question, but most probably not the easiest amongst them.
Just some quick brainstorming and the following things popped up:
- For some reason, one or both companies did not want to be associated with the other company
- For some reason, Fissore did not want to be associated with the Guardian car
- For some (marketing?) reason, ASA was some kind of a fake firm by Fissore, and all work was actually executed by Fissore
- Fissore possessed the technical capability to compete in the armour plated vehicle sector but it was not quick to promote itself and it neither found, nor even looked for, the all-important ministerial or political support necessary to obtain orders.  While ASA perhaps had that necessary support and promoted itself much bettter.  But perhaps ASA only got the necessary support if they executed all work by themselves, therefore, the true story was untold.
...

[Paul Jaray]

It's very kind of you that you summarize ALL  clues together, but it doesn't help me any further.
I can think of several possible answers on the Why? question, but most probably not the easiest amongst them.
Just some quick brainstorming and the following things popped up:
- For some reason, one or both companies did not want to be associated with the other company
- For some reason, Fissore did not want to be associated with the Guardian car
- For some (marketing?) reason, ASA was some kind of a fake firm by Fissore, and all work was actually executed by Fissore
- Fissore possessed the technical capability to compete in the armour plated vehicle sector but it was not quick to promote itself and it neither found, nor even looked for, the all-important ministerial or political support necessary to obtain orders.  While ASA perhaps had that necessary support and promoted itself much bettter.  But perhaps ASA only got the necessary support if they executed all work by themselves, therefore, the true story was untold.
...

I wrote it from the beginning...the easiest thing it could happen...and the kind of thing you won't say from one side (ASA) and you can't say from the other (Fissore) but you would like to...
Locked for Wendax (who found the car) Targhediferro (who found the coachbuilder) or 75america (who was quite close).

[Wendax]

Some ASA people made photos of the plans when visiting Fissore?

[Paul Jaray]

Had one or more people left Fissore (together with the Guardian concept) and joined/founded ASA.

Some ASA people made photos of the plans when visiting Fissore?

I do not have the detail of it, but I found an interesting ...piece of info.
You are both talking of the same idea that can be expressed in a very, very simple way, that is the one in my source (more or less).

[Wendax]

ASA stole the design...

[Paul Jaray]

 
That's it...plane and simple.
I found a letter of Eraldo Fissore complaing the fact that ASA was not the father of that vehicle.
I'll report the text and let google do the translation.

"(...)Tutto il mondo copia e anche l'ASA l'ha fatto mettendo il proprio nome e cognome sui nostri progetti e facendolisi realizzare altrove (di certo a ben miglior prezzo). Però non tutto il mondo, copiando, riceve anche, come ha ricevuto l' ASA, i disegni e una minuziosa descrizione tecnica della costruzione, quindi il 'piatto fatto e pronto a servire'. Ci lamentiamo che in Italia purtroppo per avere giustizia su un fatto come questo, e non soltanto come questo, occorrono anni e anni e...la vita passa, i W scendono, gli abbasso salgono, le delusioni incidono e...così via.(...) così si saprà che l'ASA non è un costruttore ma un ufficio di compra-vendita e anche... di ottima 'man-bassa' come in questo caso"

Eraldo Fissore

Everyone in the world copies,and ASA did it too by putting his name and surname on our projects and by realizing them elsewhere (certainly at a much better price). But not everyone around the world, copying, also receives, as ASA did, drawings and a detailed technical description of the building,  the 'plate made and ready to serve', then. We complain that in Italy unfortunately to have justice on a matter like this, and not just like this, it takes years and years and ... life goes, the 'up with' descend, the 'down with' raise, disappointments had theyr impact ... etc. (...) you will now know that ASA is not a manufacturer but a Marketing Office and even ... of excellent 'low-level ' as in this case'