Solved: GTE 321 - 1906 Morgan 24 HP Limousine

[gte4289]

Identify this car for a point.

[gte4289]

Experts?

[kwgibbs]

Is it French?

[gte4289]

Is it French?

No

[kwgibbs]

European?

[gte4289]

European?

Yes

[kwgibbs]

British?

[gte4289]

British?

Yes

[kwgibbs]

An early Lanchester?

[gte4289]

An early Lanchester?

Not a Lanchester

[jimjarron]

1905 Brown 12/14?

[gte4289]

1905 Brown 12/14?

Not Brown

[jimjarron]

1906/7 Morgan? (not the well known three wheeler and sports car Morgan, the other Morgan car company)

[gte4289]

1906/7 Morgan?

Yes. Locked for you to identify the model.

[jimjarron]

Morgan only made cars for less than two years. and, as far as I know, only one 24hp 5.2 litre model, with a variety of bodies available.  I am not aware of it having a model designation.  Their car manufacturing venture (or perhaps, more correctly, car assembling, as the cars were more or less Adlers with bodywork by Morgan) was not a success, and they went back to their previous occupation of coachbuilding, being particularly associated with Adlers and early Alvises.

[gte4289]

Morgan only made cars for less than two years. and, as far as I know, only one 24hp 5.2 litre model, with a variety of bodies available.  I am not aware of it having a model designation.  Their car manufacturing venture (or perhaps, more correctly, car assembling, as the cars were more or less Adlers with bodywork by Morgan) was not a success, and they went back to their previous occupation of coachbuilding, being particularly associated with Adlers and early Alvises.

It is a drawing used in 1906 to advertise Morgan's own 24 HP model (in this case, with limousine body). The engine and chassis for these cars were not by Adler, however, but were designed in-house by Morgan. As you point out, the cars did not sell well and so Morgan went back to being a coachbuilder of Adlers and other cars.

[ftg3plus4]

Good to see more pictures of this make. As it happens, I referenced it in my very first group puzzle almost 11 years ago (https://www.autopuzzles.com/forum/2009-37/solved-ntm-13-namesakes/), but I could only find a really small, really bad picture of it (#B4 in the puzzle).